Pull up a chair and meet the music pros. The Mentorship Café is your chance to connect with industry guests— indie label reps, booking agents, sync supervisors, A&R experts, and more. Free to attend, but registration is required.

INDUSTRY GUESTS:

SARAH SLEETH
Twin Fang Records
Sarah Sleeth owns and operates Twin Fang Records, a queer and female-owned record label and label services company based in Toronto, ON, focused on marketing, distribution, and artist services.
With over a decade of experience in the music industry, Sarah has overseen and contributed to the release of more than 80 projects spanning independent and internationally recognized artists. Her work has supported multiple Juno Award-winning and nominated releases, Gold and Platinum-certified singles, and numerous Canadian Folk Music Award victories and nominations.

BYRON PASCOE
Edwards Creative Law, Partner, Entertainment Lawyer
Byron Pascoe is an entertainment lawyer and partner with Edwards Creative Law. Byron focuses on music law and works with recording artists, producers, managers, music service businesses and festivals. Before law school, he was a television and new media producer. Based in Ottawa, Byron works with clients across Canada. He is also a board member of CityFolk, and member of Music BC and CARAS. Byron was awarded the Community Impact Award at the inaugural Capital Music Awards.

JAYSON DUGGAN
Performing Arts Manager, City of Kingston Arts & Culture Services
Jayson Duggan is the Performing Arts Manager for the City of Kingston’s Arts and Culture Services, where his primary responsibility is the curation and delivery of the Grand OnStage performing arts series at Kingston Grand Theatre. In addition, Jayson continues to book the annual free City of Kingston Rockin’ The Square summer concert event, plus various other City of Kingston live performing arts initiatives. Jayson began his booking career at Alfie’s Pub at Queen’s University in the 90s

ANDREAD GUERNSEY
Wax Records
Andrea Guernsey is a Canadian music industry professional known for her work in publicity, marketing, and label strategy. She has been part of Wax Records, where she has contributed in roles such as publicist and partnerships/strategy lead, helping promote and develop artists within the label’s roster. With a background spanning major-label experience (including time at Warner Music Group) and independent music companies, Guernsey has built a reputation as a versatile media and marketing specialist in the Canadian music scene. She is also involved in industry initiatives such as mentoring emerging artists and participating in organizations connected to the JUNO Awards.

TIFFANY LUVV
Sundown Sessions, Rivoli
Tiffany Luvv is a Canadian country/pop artist. She is 1/2 of the Sundown Sessions, along with folk singer, Amy Craze, which is a monthly music showcase at The Rivoli in Toronto supporting indie artists of all genres.
In 2023, Tiffany was chosen out of over 80 applicants to perform at Show Love which took place at the Rivoli. This incredible event gave her the idea to reach out to the Rivoli for The Sundown Sessions because it was such an honour for her to perform there. After 4 successful shows at the Rivoli, they were offered a residency.
The Sundown Sessions have an artist roster of over 250 submissions from incredible artists in Ontario and beyond. Each month, they choose 4 artists who would fit well together to take the stage at the legendary Rivoli.
They've built a community of music makers and music lovers and they help artists with promotion, resources, mentoring sessions and so much more. Tiffany says that as an artist, one of the most difficult things is wanting to perform but not knowing how or where to book shows. This is where the Sundown Sessions comes in. They give a stage to incredible indie artists as well as help guide them on their journey.
When it comes to her music, her goal is simply to make you feel something by connecting with her unique tone and natural twang.
Currently working on her debut EP and playing shows for the best audiences there is, Luvv has always been an advocate for mental health, indie artists and women in music

STEVE JORDAN
Steve Jordan is an arts and media consultant from Toronto. He is a co-curator and advisor for the new Road Trip festival in downtown Kingston September 12 and presently serves on the board of the Community Radio Foundation of Canada. He has been the Head of CBC Music and is the Founder of the Polaris Music Prize. He’s been an artist manager, and has worked for major and independent record labels as in A&R, video, promotion, publicity and marketing. Steve started in Kingston as a broadcaster and journalist and was the first person in the world to play the Tragically Hip on the radio.